EST. 2025 · Taiwan · ORIBALL GROUP

Technology powering baseball and softball
Expertise fuelling passion

ORIBALL Group combines OMO smart retail, 24H unattended batting centres and SaaS cloud systems into a repeatable new standard for the baseball and softball industry, making it simpler to fall in love with the game.

Explore our businesses Follow the latest news
Group map · Our footprint
Twin engines
  • Yuanlang Creative Arts · Physical operations
    Heat Sports · BTD Lab · Wellhouse
  • OTSM · Digital brain
    1759 · iBuyCase · AiTransPal · BallGameMaster · Rent & Return
  • Long-term sponsorship · Sports teams
    Dali Slowpitch · Eagles Slowpitch · Asia tour exchange
See our brands
10,000+ people
Member visits served
50+ orgs
Partner teams and companies
8,760 hr/yr
Venue operating hours
50k+ records
Orders processed by our systems
Organization · Group structure

Two engines driving one ecosystem.

Yuanlang Creative Arts runs the physical batting centres and retail experience, while Original Technology Sports Marketing builds the digital brain — online and offline together completing the picture for the sports industry.

Yuanlang Creative Arts

Yuanlang Creative Arts

Runs the group's physical operations. From Heat Sports, Taiwan's most professional baseball and softball select shop, to BTD Lab, the 24H IoT unattended training base, to Wellhouse for custom jerseys and corporate gifts, it delivers premium offline service to players and companies.

Heat Sports BTD Lab Wellhouse

Original Technology Sports Marketing

Original Technology Sports Marketing

Runs the group's R&D and digital marketing. It builds the 1759 SaaS matching platform, AiTransPal AI translation, iBuyCase smart retail, BallGameMaster tournament management and the Rent & Return IoT rental system, bringing technology into traditional sport and driving full digital transformation.

1759 App iBuyCase AiTransPal BallGameMaster Rent & Return
Founder
Founder and philosophy
"We don't just sell equipment — we sell a love of baseball and a way of life."

We started with one small Heat Sports store and have always put people first. Through technology we want baseball and softball to be more accessible and more convenient. ORIBALL Group's vision is an ecosystem where anyone can enjoy taking a swing.

Lee Puwu
Founder / CEO
Group brands · Our brands

From equipment and venues to systems, we cover every need of baseball and softball players.

Seven brands each own one part of the experience: shopping, training, matching, custom production, retail, translation and tournaments. All of them share the same membership, payment and system layer.

Heat Sports | Intercontinental Innovation Hall

Making glove and bat shopping a professional pleasure

Taiwan's largest professional baseball and softball service hub. We provide integrated OMO online-offline service and use professional data measurement to find the right gear for every player.

Visit Heat Sports on Facebook

BTD Lab | 24H self-service training

Practise whenever you like, free of time and place

Taiwan's first unattended self-service baseball and softball venue. IoT technology automates everything from booking and QR check-in to pitching and batting machine power control.

Book a lane now

1759 | SaaS Ecosystem

The digital brain for venue owners and players

Solves three pain points: finding players, managing venues and monetising them. We automate the laborious side of batting-centre operations and use community matching to keep the ecosystem lively.

About the 1759 system

Wellhouse | Custom integration service

Turning your team spirit into a jersey with character

From corporate gifts to professional sublimated jerseys, our supply chain integration is strong. We cover logo design, fabric sampling and garment production end to end.

Ask about custom services

iBuyCase

Smart unattended retail, the low-entry high-return franchise choice

Cross-border smart shopping cabinet hardware and software system. Screen-free minimal design, scan and buy by phone. Supports LINE Pay, credit cards, UnionPay and more, with an optional solar power system. Live in as little as one month, low cost and high return.

See franchise packages

AiTransPal

AI real-time multilingual translation, communication without borders

A smart communication partner built on advanced AI. Real-time translation in 7 languages including Chinese, English, Japanese, Korean, Vietnamese and Thai. It offers a LINE bot and OPC One-Page Chat, an install-free, sign-up-free web chat room, so cross-border talks have no barriers.

Try AiTransPal

BallGameMaster

One-stop management for baseball and softball leagues and tournaments

Built for baseball and softball leagues and organisers. It covers league management, AI scheduling (round robin / knockout / custom formats), live scoring, player stats, online registration and MVP voting — every tournament task in one place.

About BallGameMaster
Latest works · 2026

OTSM · Latest work matrix

From baseball and softball out into wider business scenarios: custom ERP cases for SMEs plus 9 in-house SaaS products show OTSM's problem-solving in one view.

Custom ERP for small businesses

2026 projects in progress + 37 standard ERP Core modules

Juchuan Metal order-to-reconciliation ERP, Jiyougu food processing picture-based ordering ERP, Zero Design operations and accounting system, Happy Water House franchise revenue sharing and collection. Plus 9 in-house products including eCard, A5 Closer, RFID Lightspeed Inventory and WuluKing POS.

Juchuan Metal ERP Jiyougu ERP Zero Design ERP Happy Water House 9 SaaS products

Featured client results

5 industries · 5 tailor-made systems

Great River CPA AI document intake system, Shire International · Warm Valley Manor rapid quoting system, Yuanmeng Group multi-platform view-count reporting, plus custom ERPs for Juchuan Metal and Jiyougu.

Great River CPA Shire International · Warm Valley Manor Yuanmeng Group Juchuan Metal Jiyougu
About Original Technology Sports Marketing
Solutions · End-to-end solutions

Whether you are a player, a team, a venue owner or a coach, we have the right tools and services ready for you.

Four roles, four paths. Each one is supported directly by brands and systems already inside the group, so there is no need for another supplier.

Consumers / players

Buy gear · Find venues · Find players

Your whole baseball life in one place. Shop Mizuno, Zett and other top brands at Heat Sports Intercontinental with professional data measurement and glove reshaping; find nearby players on the 1759 App and start a game in one tap; practise batting, pitching and fielding on your own at BTD Lab, open 24H.

Shop gloves Find players Self-service batting
Shop now
Teams / schools / companies

Team purchasing · Private practice · Tournaments

Full back-office support for your team. Wellhouse makes custom jerseys, Heat Sports offers wholesale prices on team bats and balls, and BTD Lab is your all-weather indoor batting cage.

Team orders Custom jerseys Indoor booking
Ask about group orders
Venue owners / franchise partners

Digital transformation · Unattended management · Double the revenue

The 1759 SaaS system and IoT smart locker modules help traditional batting and practice ranges run unattended 24H, cutting labour costs and showing revenue data in real time.

SaaS system IoT access Unattended venue
About franchising
Baseball coaches / staff

Personal brand · Venue matching · Student management

Focus on coaching and leave the rest to us. Promote your pitching and hitting lessons on the 1759 platform, book BTD Lab as your teaching venue, and build a personal coach card with OTS tools.

Coach matching Venue rental Enrolment tools
Book a venue
Teams · Sports teams

Long-term sponsorship and team operation

Join us and enjoy baseball and softball together.

Slowpitch

Taichung Dali Slowpitch League

Heat Sports
Slowpitch

Taichung Eagles Slowpitch League

Baseball and Softball King for All
Slowpitch

Asia overseas softball tour exchange team

Heat Sports
Exchange games

Asia tour exchange organisation

Heat Sports
News · Latest updates

Latest news

Keep up with ORIBALL Group news and events.

2026.03.01

BallGameMaster is officially live

The tournament management system built for baseball and softball leagues is now released, with more than 10 partner leagues in the first wave.

Learn more
2026.02.15

AiTransPal OPC One-Page Chat is now live

No LINE friend request, no sign-up: open a web page for instant cross-language talk. Guest mode makes it zero-barrier.

Try it now
2026.01.20

iBuyCase starts its cross-border rollout

The smart unattended retail system enters Southeast Asia, with the first franchise partners in Thailand and Vietnam now signed.

About franchising
Testimonials · Real user stories

Real user stories

Users from many fields share their real experience of working with ORIBALL Group.

"When I chose a glove at Heat Sports, the staff measured my hand with professional data and recommended the best model. BTD Lab is our team's secret practice base, open 24 hours so we can train any time!"
Coach Chen Chih-ming
Taichung Dali Slowpitch League
Heat Sports BTD Lab
"After adopting the 1759 system, my batting centre went from manual management to full automation. Revenue reports update in real time, labour costs halved, and profit is up thirty percent a month. I should have joined sooner!"
Lin Chien-hung, owner
1759 SaaS franchise partner
1759 system IoT access
"The sublimated jerseys Wellhouse made for our company team are excellent quality, with bright colours that do not fade. Design to delivery took only two weeks, colleagues love them and we look sharp on the field!"
Chang Ya-ting, manager
Head of a tech company's baseball team
Wellhouse Corporate team
"AiTransPal's OPC One-Page Chat is so convenient! We meet Thai clients and simply open the web page for instant translation, with no interpreter needed and communication several times faster."
David Chen
Sales director, cross-border trading company
AiTransPal OPC One-Page Chat
"BallGameMaster makes running a league far easier! Scheduling used to take a whole weekend; now the system does it automatically, and live scoring thrills the players because they see their stats straight away."
Wang Shih-hao, chairman
Slowpitch league organizers
BallGameMaster League management
"Joining iBuyCase is the best investment decision I have made! No staff to mind the store, and I manage every cabinet from my phone. The monthly fee is under two thousand, I broke even in the second month, and I now run three cabinets."
Lee Chia-ying, entrepreneur
iBuyCase franchise partner
iBuyCase Unattended retail
Contact · Contact us

Contact us

Whether you are looking at franchising, venue transformation or team purchasing, you are welcome to contact us any time.

Yuanlang Creative Arts Co., Ltd.

Address
Second Floor, No. 58 Ln. 575 Changping E. Seventh Rd., Beitun Dist., Taichung
Phone
04-2652-3249
Email
service@heatsports.com.tw
Website
heatsports.com.tw

Original Technology Sports Marketing Co., Ltd.

Address
Eighth floor unit five, No. 262 Henan Rd. Sec. Two, Xitun Dist., Taichung
R&D centre
3F, No. 58 Ln. 575 Changping East Seventh Rd., Beitun Dist., Taichung
Phone
04-2452-5999
Email
service@otsmarketing.com.tw
Website
otsmarketing.com.tw